EUropeans may generate more e-content than Americans (eg blogs) but a single market for content w/ 20+ languages can work?
Does the #EU have (m)any really EU-wide mainstream media, electronic or print? No! There are alas systemic/fundamental reasons! Can they ever be overcome?
IMO, with 20+ languages, a still deficient Single Market in general (1993-present) and mostly nationally focused ads, where's the EU Single Market for new and traditional media?